TRANSFORMERS

 
 
 
 

To promote the new Transformers ride at Universal Studios, Hollywood, Grandesign transformed the Staples Center and rolled out a show-stopping custom domination overnight. Combining traditional OOH in a never-been-done-before space with bilingual brand ambassadors and what can only be called a fabricated Decepticon invasion; Grandesign captured the city’s attention, and captivated the attention of local news media.